WISER

THE

Definitive Guide
to Starting a Business
After the Age of 50

Are you over fifty and starting a business?

Becoming an entrepreneur later in life has its own set of challenges, which younger business people often don’t have to consider.

That said, business owners over the age of fifty represent the fastest growing group of entrepreneurs around the world today.

As the founder of the 50 over 50 Awards, I come across the incredible stories of older business people every day. I know their struggles to establish start-ups and I’ve learned how the best older entrepreneurs leverage their experience and wisdom to create the most successful and innovative businesses.

That’s why I’ve written a book which outlines everything you need to understand when starting a business. Through my own successful business, Business Launch Solutions, I’ve supported, mentored, and coached some of the most pioneering and driven entrepreneurs in Canada. I’ve created a network of specialists who are experts in all areas of business establishment, development, and growth.

WISER | THE DEFINITIVE GUIDE TO STARTING A BUSINESS AFTER THE AGE OF 50

is an easy to understand yet comprehensive guide to achieving business success.

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WISE – The Definitive Guide to Starting a Business After the Age of 50 is the smart guide you need that will bring to you learning, knowledge, direction, energy and put you on the right path of entrepreneurship.

Tamer Hegazy

Global Entrepreneurship Advocate, United Nations

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Wendy’s hour-long presentation really helped identify the challenges, as well as the opportunities facing seniors in starting a small enterprise. Her wealth of knowledge, expertise and insight as well as her energy left a lasting impression on the audience. Yet it is her ability to focus on the importance of the 50+ age-group as an economic motor that motivated them to act. Already some are planning their own startup!.

Lynn Deschambault

Program Leader for the City of Pembroke’s, Seniors That Sizzle Speaking Series

WISER | THE DEFINITIVE GUIDE TO STARTING A BUSINESS AFTER THE AGE OF 50

Presents an overview of advice from these subject matter experts, who provide their insights on starting a business. From transitioning from employee to entrepreneur to financing, social media, sales, networking, business plans, and everything in between, this book covers the necessities (and more) that are needed to get you started!

With your book purchase you will be given access to my behind-the-scenes full audio interviews with each expert! Listen to them dive deep into their area of focus!